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Recent Press Releases
Del Norte Distribution Offers Customers Enhanced Produce Quality and Shelf Life with Purfresh Intelligent Cold Storage Solution
Fremont, Calif. – Sept. 23, 2008 – Purfresh, a global leader in providing clean solutions for the food and water industries, today announced that Del Norte Distribution, a California-based cold storage and logistics service, has integrated Purfresh Cold Storage as a key component of the company’s chemical-free cold chain management system. Purfresh’s intelligent atmosphere solution, which incorporates ozone-based technology, enhances produce quality and extends the shelf life of Del Norte’s oranges, apples, and bananas by reducing decay, cross-contamination and controlling ethylene levels in its storage rooms...full story
Purfresh to Present at AlwaysOn GoingGreen Conference
Fremont, Calif. – Sept. 2, 2008 – Purfresh, Inc., a leading global provider of clean chemistry-based solutions for the world’s food and water, today announced that it is scheduled to present at the AlwaysOn GoingGreen conference in Sausalito, Calif., on Tuesday, Sept., 16 at 10:00 a.m. PT. David Cope, president and CEO of Purfresh, is a guest speaker on The Agricultural Revolution panel...full story
Purfresh Adds Industry Veterans to Pre-Harvest Sunshield Team
Fremont, Calif. – August 5, 2008 – Purfresh, Inc., a global provider of clean science-based solutions for food and water, today announced the addition of three food and agriculture industry experts to its growing team focused on providing the company’s family of pre-harvest sunshield products...full story
Purfresh Introduces Crop Yield Enhancement for Solar and Water Stress
Fremont, Calif. – July 29, 2008 – Purfresh, Inc., a leading global provider of clean chemistry-based solutions for the world’s food and water, today introduced Purshade™, a family of unique products scientifically engineered to protect fruits, vegetables and other crops from harmful solar radiation. By acting as a sunshield, Purshade helps growers reduce solar stress on crops, boosting yield, quality and water utilization efficiency....full story
Water Resources and Climate Expert to Chair the Purfresh Scientific Advisory Board
Fremont, Calif. – July 29, 2008 – Purfresh, Inc., a global provider of clean science-based solutions for food and water, today announced that Dr. Eric F. Wood has joined the company’s Scientific Advisory Board as Chairman. A well-respected and highly esteemed scientist, Dr. Wood will guide the company as it continues to develop science-based solutions for agriculture and water processing applications. ...full story
Purfresh Introduces New Water Purification System for Bottlers
Fremont, Calif. – July 22, 2008 – Purfresh, a leading provider of clean science-based solutions for food and water, today introduced a new ozone generator – designed for small-to mid-scale bottling operations – expanding its Purfresh Water family of products. The new compact ozone generator adds to the company’s growing line of water purification products, which serve beverage bottlers, pharmaceutical companies and personal care product manufacturers. The new system is a completely self-contained generator equipped with Purfresh’s informatics service, Intellipur, which provides remote real-time monitoring capabilities and safety controls for operational flexibility and automated closed-loop control response. ...full story
Lucky’s Real Tomatoes and Pro-Health Receive “Quality by Purfresh” Seal
Fremont, Calif. – June 25, 2008 – Purfresh, Inc., a global provider of clean science-based solutions for food and water, announced today that Lucky’s Real Tomatoes and Pro-Health have received the “Quality by Purfresh” seal as recognition of leadership initiatives and processes implemented to optimize the freshness, quality and safety of their products while reducing the use, residue and disposal of traditional chemicals. The seal provides a recognition platform for growers, packers and shippers who are committed to the highest standards of produce quality through enhanced pre- and post-harvest practices....full story
Purfresh Appoints Kristie Jones as Vice President of Marketing
Fremont, Calif. – June 10, 2008 – Purfresh, Inc., a global provider of clean science-based solutions for food and water, today announced that Kristie Jones has joined the company’s executive team as vice president of marketing. Ms. Jones draws on more than 20 years of marketing and communications experience and will lead marketing operations including brand strategy and market development for the company and its growing business units...full story
Purfresh Invests in New Corporate HQ for Continued Growth, Laboratory Space
Fremont, Calif. – May 12, 2008 – Purfresh, Inc., formerly known as Novazone, Inc., a leading provider of clean solutions for food and water, today announced the opening of its new headquarters in Fremont, Calif. Leaving its long-time home of Livermore, Calif., the new location allows Purfresh to expand its corporate offices and research facilities as part of a strategic growth plan.
Purfresh Launches Customer Recognition Program for Leading Produce Providers
Livermore, Calif. – May 5, 2008 – Today, at the United Fresh event in Las Vegas, Purfresh, Inc., a leading provider of clean chemistry-based solutions that improve quality and yield for the produce industry, introduced “Quality by Purfresh,” a program to recognize progressive Purfresh customers for their commitment to delivering fresher and safer food through enhanced pre- and post-harvest practices. Through the new program, Purfresh customers will receive the “Quality by Purfresh” mark for their efforts to conserve water; reduce the use, residue and disposal of chemicals; and provide some of the highest quality commodities in the industry. The “Quality by Purfresh” logo will appear on packaging and promotional materials to demonstrate the mark of progress, innovation and leadership...full story
Purfresh Appoints Tom Justmann as Pre-Harvest Business Director
Livermore, Calif. – April 29, 2008 – Purfresh, formerly known as Novazone, Inc., a leading provider of clean solutions for food and water, today announced the appointment of Tom Justmann as pre-harvest business director for North America and Europe. Mr. Justmann joins Purfresh after more than 30 years in the agriculture and life sciences fields with companies including Makhteshim-Agan, Arysta Lifescience Corporation and American Cyanamid Company; at Purfresh, Mr. Justmann will lead the pre-harvest business unit throughout North America and Europe. ...full story
Diamond Fruit Growers Improves ROI, Saves Water with Purfresh
Livermore, Calif. – April 29, 2008 – Purfresh, formerly known as Novazone, Inc., a leading provider of clean solutions for food and water, and Diamond Fruit Growers, the leading pear supplier in the United States, today announced that Diamond Fruit has saved an estimated 30 percent of its chemical and water expenses each year, and helped prevent spoilage in millions of dollars’ worth of fruit, since installing Purfresh products in its post-harvest fruit operations. The Oregon-based produce supplier uses Purfresh solutions to process a variety of fruit, primarily cherries and pears, in preparation for market. ...full story
Purfresh Adds Experienced Agribusiness Executives to Expand Sales, Global Reach
LIVERMORE, Calif. – April 2, 2008 – Purfresh, formerly Novazone, a leading provider of clean solutions for food and water, today announced the addition of two food and agriculture industry executives to its growing team. ...full story
Purfresh Appoints Jeremy Wood as Vice President of Finance
Livermore, Calif. – March 11, 2008 – Purfresh, formerly known as Novazone, Inc., a leading provider of clean solutions for food and water, today announced the appointment of Jeremy Wood as vice president of finance. A veteran of multiple technology and consumer service companies including Netflix and PeopleSoft, Mr. Wood will manage the financial and administrative functions of the company as it expands its presence in domestic and international markets...full story
Purfresh Closes $25M Series C Round with $5M from Perella Weinberg Partners
Livermore, Calif. – Feb. 28, 2008 – Purfresh, formerly known as Novazone, Inc., a leading provider of clean solutions for food and water, announced today the final closing of its Series C funding round with an investment of $5 million from Perella Weinberg Partners, a New York-based investment and financial services firm...full story
Purfresh Selected by New England Water Company to Provide Chemical Free Solution for High Quality Water Products
Livermore, Calif. – Jan. 17, 2008 – Purfresh, formerly known as Novazone, Inc., a leading provider of clean solutions for food and water, announced today that Pequawket Water Company has installed Purfresh’s ozone disinfection system to process millions of gallons of Bulk Maine Spring Water annually in its state-of-the-art facility in Fryeburg, Maine. The installation of Purfresh’s ozone system will assure safety and consistency of Pequawket’s product without the use of harmful chemicals....full story
Livermore, Calif. Jan. 8, 2008 - Purfresh, formerly known as Novazone, Inc., a leading provider of clean solutions for food and water, today announced the launch of its Purfresh-Cold Storage product line. This latest evolution of the company’s patented technology assures an unprecedented level of food quality and safety in cold storage rooms by combining a scalable, plug-and-play ozone-based solution specifically tailored for cold storage environments along with Purfresh’s recently announced Intellipur, a powerful information management package that includes environmental sensing, web-based monitoring, alerting, data reporting and analysis along with remote control and diagnostics....full story
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