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Purfresh Selected by AlwaysOn as a GoingGreen Top 100 Winner for Fourth Consecutive Year

Fremont, Calif. – Sept. 14, 2009 – Purfresh, a provider of clean technologies that purify, protect, and preserve our food and water, today announced that it has been chosen by AlwaysOn as one of the GoingGreen Top 100 Winners. Inclusion in the GoingGreen 100 signifies major developments in the creation of new business opportunities in green technology industries. Purfresh was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media attention.

The GoingGreen 100 winners were selected from among hundreds of other technology companies nominated by investors, bankers, journalists, and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2009 list.

“We are honored to have received this award for the fourth consecutive year, and to be a part of an influential list of companies making a positive impact on the environment,” said David Cope, president and CEO of Purfresh, Inc. “We continue to be dedicated to providing clean, science-based solutions that purify, protect, and preserve the world’s food and water supply without the use of harmful and undesirable chemicals.”

“The GoingGreen Top 100 winners have excelled in key strategic areas in the global clean energy technology markets,” said Tony Perkins, founder and CEO of AlwaysOn. “We congratulate them for their success in introducing new tools, services, and systems that are driving the next phase of greentech innovation and transforming the biggest industries on earth.”

Purfresh and the GoingGreen Top 100 Companies will be honored at GoingGreen West on September 14-16, 2009 at Cavallo Point in Sausalito, Calif. This two-and-a-half-day executive event features CEO presentations and high-level debates on the most promising emerging green technologies and new entrepreneurial opportunities.

About Purfresh, Inc.